SOULLABS solves everyday problems for people and their companion animals in a better way — through products and data.
OHNOLA × SEOUL SOUL SHOP
Our two arms run as one loop. Ohnola develops eco-friendly pet care products, Seoul Soul Shop tests and distributes them through overseas channels, and the market data flows back into development. Brand, distribution and co-development partners join through the same path.
OHNOLA
Own products such as the SAP-free washing pad and MeowCheck, backed by patents and quality control.
SEOUL SOUL SHOP
Market tests, local sales and partner sourcing across overseas channels including Makuake in Japan.
We align on the goal: distribution, brand collaboration or co-development.
Product samples, certifications and supply terms are shared and reviewed.
A first small volume runs through Seoul Soul Shop channels to read demand.
Validated results grow into regular supply or a joint product program.
OUR STORY
SOULLABS is a lifecare company making the daily life shared by people and their companion animals healthier and more sustainable. We look for friction inside the routines that repeat every day, then solve it in a better way through products and data.
We focus on everyday care rather than special moments. We build products that balance the environment with daily life, and use the data that accumulates in real use to shape a better standard of care.
“Everyday Care, Better Life.”
Sustainable Life
Products and services designed to balance the environment with daily life
Everyday Healthcare
Care that happens naturally every day, not only in special moments
Data for Better Living
Tailored solutions built from understanding everyday friction
Happy Together
Growth shared over the long term with customers, partners and companion animals
IMPACT
Aug 2022 – Dec 2025
724tonnes
Estimated cumulative disposable-pad waste avoided
99% up to
Annual waste reduction
200+ cycles
Wash-and-reuse cycles per pad
67kg
Annual disposable-pad waste for one small dog
* These figures are an internal estimate based on our own sales data from August 2022 to December 2025. They are not third-party verified. Actual avoided waste varies with usage frequency, washing method and replacement cycle.
SIMULATOR
Move the sliders to see the estimated savings from using Oh'nola washable pads instead of disposable ones.
* Estimated using 3 pads per dog per day and 67 kg of annual waste per small dog. Actual figures vary with usage.
1,080sheets
Disposable pads avoided
66.1kg
Landfill waste avoided
288,000KRW
Money saved
1,620g
Microplastics avoided
WHAT WE DO
We build good products and connect them to wider markets.
01 · PET CARE BRAND
Our pet care brand, expanding from sustainable hygiene products into everyday monitoring. We develop and sell washable, reusable pads and pH-observing cat litter ourselves.
02 · GLOBAL DISTRIBUTION
A distribution business connecting competitive Korean brands with overseas customers through Shopee and other global-commerce channels.
FEATURED PRODUCTS
Ohnola's flagship products redesign the friction of everyday pet life through an environmental and health lens.
FOR DOGS · REUSABLE CARE
A multi-layer washable pet pad made without super-absorbent polymer (SAP). It can be water-washed and reused, replacing the disposable pads thrown away every day.
FOR CATS · DAILY MONITORING
Cat litter that adds a pH indicator to 100% plant-based tofu material. A colour change where urine lands lets guardians notice day-to-day changes with their own eyes.
NEXT-GEN PETTECH · R&D
A next-gen pet healthcare device: pets simply step onto the pad as usual, and embedded Edge AI with thin-film pressure sensors monitor weight shifts, excretion frequency and 10 urinalysis parameters (leukocytes, glucose, protein and more), predicting up to 80 health conditions on a paired mobile app. Currently under R&D, targeting commercialization in 2027.
* MeowCheck's colour change is an observation cue to help guardians notice change. It is not a diagnosis and does not replace veterinary advice — if something looks off, consult your vet.
OUR DIRECTION
SOULLABS does not stop at selling products. We find meaningful health data inside repeating routines and expand it into lifecare across a companion animal's whole life.
Redesign the products used every day so they waste less.
Turn the signals observed in real use into meaningful data.
Use that data to raise the standard of care for people and animals.
FROM THE LAB
Notes on products and technology, sustainable living and going global.
View all posts
An internal estimate of the disposable-pad waste avoided between August 2022 and December 2025 — and an open look at exactly how we calculated it.
A MeowCheck colour change is an observation cue, not a diagnosis. Here is what to actually do when the colour shifts — and the interpretation to avoid.
Ohnola makes the products; Seoul Soul Shop connects Korean brands to customers abroad. Why SOULLABS runs both — and the standard they share.
HISTORY
From core invention patents to global ESG ratings, our track record demonstrates verified technical mastery and social responsibility.
PATENTS, CERTIFICATIONS & AWARDS
IBK창공
2026 IBK Innovation Accelerator
EcoVadis
European EcoVadis ESG Committed
벤처기업 인증
Government Certified Venture Business
특허등록 2종
Invention Patents in 3D Mesh & pH Litter
KODATA-T5
KODATA-T5 High Tech Rating
소셜벤처 판별
Certified Social Venture Company
FAQ
From product care to partnerships and global orders.
Founded in 2022, SOULLABS is a lifecare company. Guided by "Everyday care, made better", we solve everyday problems for people and companion animals through products and data. We run two pillars: the eco-friendly pet care brand Oh'nola and the global distribution brand Seoul Soul Shop.
Still have a question?
Send an inquiryLET'S MAKE BETTER EVERYDAY LIFE
Domestic distribution, global sales, technology and product collaboration, investment — if it makes everyday life better, we are ready to talk.
PARTNERSHIP INQUIRY
Leave a note about partnership, distribution, collaboration or investment and our team will follow up.
Email us directly
soullabs@naver.comNEWSLETTER
Product news, sustainability reports and pet-care tips — once a month.
